Excerpt from my small business book to be released this summer. Trying to be the low cost price leader in the marketplace is very difficult.
Ever wonder why the waitress keeps coming over to your table asking if you want anything else? If the restaurant is built on a low cost provider strategy, profitability is based on the high turnover of each table, meaning the longer you si...t there tying up a table, sipping on coffee, the greater the chances are the dollar volume assigned to that table will not be realized. Perhaps, the table needs to turn twenty meals a day at an average cost of $18 per meal, and there you are reading the newspaper and mulling over a two dollar cup of coffee. Somebody please pull the fire alarm.
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